Alec Bradley Kintsugi

THE THIRD RELEASE FROM ALEC AND BRADLEY RUBIN

Growing up in the premium cigar industry, brothers Alec and Bradley Rubin watched their father convert a small business venture into one of the largest premium cigar entities in the world (Alec Bradley Cigar Co.) over the course of their lives. And when the Rubins came of age, they were ready and eager to follow in their father's footsteps, launching a brand of their own (Alec & Bradley Cigars) in 2018 as a means to bring their unique perspective and creativity to life within the Alec Bradley umbrella.

Alec & Bradley Cigars has grown steadily in the years following, unveiling new core-line projects on an annual basis. In their junior year, the duo unveiled Kintsugi as their third release. Kintsugi draws inspiration from a Japanese art form—a technique in where broken pottery is mended with lacquers that have been mixed with metallic powders such as gold, silver, or platinum. The result is unexpected beauty, where imperfections are highlighted rather than concealed, allowing each piece of pottery to tell its own unique story and journey.

Bringing the kintsugi concept into the realm of premium cigars, the Rubins contend that cigars have the unique ability to bring people together—our passion for premium cigars is the gold lacquer that binds. Alec & Bradley Kintsugi makes use of a Habano wrapper, a double binder of Nicaragua and Honduras, and fillers of Nicaragua and Honduras as well. Rolled at the famed Raíces Cubanas factory in Honduras, Kintsugi takes on a medium body, boasting atypical flavors not readily found in parent company, Alec Bradley's, portfolio, including standout nuances of citrus, sourdough, nutmeg, floral honey, and sweet nougat.